0 Qwikster and the future of Netflix
I guess we told you so.
We talked about how Netflix would split up its streaming and DVD & Blu-ray distribution, but I guess it is here faster than we expected. If you haven’t seen it yet, Reed Hastings, CEO & co-founder of Netflix, posted a YouTube video apologizing for Netflix’s price hike, letting everyone know that Netflix would be splitting into two companies, where one would focus on Instant Streaming (Netflix) and the other would focus on disc-based entertainment distribution (Qwikster).
On top of this announcement, Qwikster CEO Andy Rendich let everyone know that Qwikster would also start to include Xbox360, PlayStation 3, and Wii game rentals at an additional price, much like the Blu-ray pricing.
No pricing has been released so far, but we’ll keep you up to date as we learn all that we can.
This announcement can be found at the link below: